Minor Innovation and Design Thinking

UniCA Entrepreneurship proposes 4 targeted workshops. To validate the minor, the student must select 3 workshops from the selection:

• ​Design Thinking: Design thinking is an approach invented at Stanford University and currently adopted by the most innovative companies worldwide (Air Bnb, IBM, McKinsey, Apple, and many orders). Design thinking takes as its premise the notion that to innovate, designers must connect with people, understand their real needs, and explore the entire context of the project with a constant attitude of inquiry. 
• ​Ai For Business: In a world awashed with ai-based solutions, this workshop aims at increasing awareness about opportunities and criticalities related to Artificial Intelligence. Students will receive an introduction to Machine Learning, Big data, and Automatic Natural Language Processing and analyse real business cases in order to understand how to leverage these technologies to build an innovative business opportunity. 
• ​Effectuation: Discover entrepreneurship through the prism of effectuation theory. This is a way of thinking used to build successful businesses by imagining the world as a set of opportunities. Start with the means available to achieve affordable goals. 
• ​Actions for Sustainability: Workshop focused on understanding today's and tomorrow's ecological and societal issues to develop sustainable, resilient solutions. Students will be introduced to tools to measure and diagnose its impact and propose impactful actions.​​